Grow profitably with AI.
Then prove it paid back.

For CEOs of investor-backed scale-ups whose board is asking what the AI and growth spend returned.

AI projects stall when nobody has written down how the business works, or agreed how the result will be measured. We do both first. Then a senior operator sets up AI workflows with your team and shows your board the return in cash, from numbers you can test yourself.

Track record

60%more assets produced, from 11 GTM workflows built for clients

64%of website conversations resolved without a ticket by a customer-service agent built for a client

800+pages in our own company brain, the system we build for clients and run our business on

Is this you?

Your board or investors want to know what the AI and growth spend returned, and the only numbers you have come from Google, Meta and the agencies that took the money.
You have a marketing lead but no senior marketing leader above them, and you're not ready to hire a full-time CMO.
An AI pilot, a tool or an agency hasn't stuck.

How we work

Groundwork

2 weeks · £15,000, fixed

We map how the work really gets done, with the people who do it, and give each process an owner. With you and your CFO we agree the one number our work will be judged on. You leave knowing what to fund first and what to leave alone.

Build and run

3 months+ · from £5,000/month

We build AI workflows with your team, on a knowledge base drawn from how your business works and what your customers say. A person approves anything public. Your team owns everything we build.

Prove

In your board pack

One card: the before, the after and the full cost (tools, AI usage, our fee and team time), next to what Google, Meta and your agencies report. Your marketing lead presents it with you. We aim for first signals within a month.

Coaching for your marketing lead, with a 360 and quarterly planning: £2,500 a month, as an add-on. All prices plus VAT.

Why Forward Operating Partners

A senior person who stays

Maya leads the work herself, up to three or four days a week on a large engagement, and the proposal names her as owner of the result.

Your marketing lead gets stronger

We coach them alongside the work.

Judged on payback

The baseline is agreed before we start, so the board can check the readout.

Straight advice

Some of it will be to leave things alone. Want a tools list or an AI slide deck? We're the wrong people.

Led by Maya Moufarek

Founding CMO of Pharmacy2U, taking it through a private-equity exit with five-fold revenue growth and 500K+ subscribers. Before that she worked at Google EMEA, where she led the EMEA Chrome launch (Founders' Award), then at American Express and Not On The High Street. Non-executive director at Tutorful, angel investor in 25+ companies, and adviser to scale-ups backed by Balderton, Notion Capital and LocalGlobe.

"Maya’s clarity of thought and speed of execution have been truly brilliant. We have benefited so much from her input."

Sammy Rubin, Founder and CEO, YuLife

Book 45 minutes. Leave knowing where to start. → forwardoperatingpartners.ai

Forward Operating Partners

Grow profitably with AI.Then prove it paid back.